Abe Freelancers is owned by Nienke. After working a long time with NGO in communication and marketing Nienke is striking out on her own with Abe Freelancers, a website that offers communication and marketing specialists. She is coordinating between companies that require validated and experienced freelancers and the freelancers themselves.
Abe freelancers, therefore, had a dual audience: Both the companies hiring as well as interested freelancers needed to be served. We decided the site was best served with the first audience. The interested freelancers that wanted to connect into the network of AbeFreelancer would get a landing page and eventually a subdomain. We left the possibility to create an account for an automated matching system open. The basis of the website is WordPress, combined with Elementor and a commercially available theme we adopted for use. As AbeFreelaners grows, so will the site, not only in size but also in functionality and design.